Saturday, September 12, 2009
The Paper Of Records
Now that Derek Jeter has passed Lou Gehrig to become the Yankees all-time hits leader, the only question is: How will the New York Times profit from Jeter's feat? Perhaps they will issue a special commemorative reprint of that day's sports section for only $14.95. Or maybe they'll produce a special commemorative Jeter/Gehrig medallion for only $39.95. Of course, they could go all out and sell autographed "Derek Jeter 2722" baseballs for only $995. Or, they could be really ambitious and sell vials of Jeter's sweat or strands of his hair or maybe his toenail clippings (PSA/DNA authenticated, of course) for some astronomical to-be-determined amount. The Times should change their motto from "All the News That's Fit to Print" to "All the News That's Fit to Profit From".